Joel Rhodin

Sunday, February 12, 2012

Magazine: Elle Sweden
Issue: May 2011
Model: Josefine Ekman Nilsson
Photographer: Joel Rhodin
Styling: Jenny Fredriksson

Light fabric, tie-dye, sun, breeze, beach, and ocean evokes summer dreams. at least for me :) I absolutely love this photoshoot, especially the first shot. Did you notice that the model in the 3rd pic is actually smiling? yay! Models need to smile more; it lightens up the mood of the photo. I highly encourage you to click on the photos to full view. These pics are too small to them justice.

I discovered the photographer, Joel Rhodin, today. His style is unique compared to other famous fashion photographers like Mario Testino and Annie Leibovitz. I don't know how to describe it, probably edgier and full of movement, but his portfolio is beautiful.

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  1. whoa whoa whoa hold on steph, it's only February :'(

  2. hahahaha I know, but I love this photoshoot! It's been WAY too cold this past week. I wish it was summer already.